Jews and Food Always Go Together


A “Dine Out!” section included more than two full pages of advertisements, many of which featured the far out art popular back then.

Sadly, nearly all of these places are long gone, although Frankie Bradley’s has been reincarnated as Franky Bradley’s.

Bookbinders (the one on 15th Street) touted “Florida fresh shad broiled to perfection,” while Montgomery County residents may remember the Jefferson House, which offered “gourmet dining in a mansion of rare beauty.” After a fire in 2001, that restaurant never reopened and the building has since been demolished.

The surviving Latimer Deli (now sometimes referred to as Latimer Express) offered a choice of juice; two eggs any style; a choice of two of lox, nova, whitefish, kippered salmon or sturgeon; cream cheese; lettuce and tomato; olives; toasted bagel and beverage for the low, low price of $1.95.

The menu there today leans heavily Asian, although some traditional deli sandwiches are still available.

Perhaps the grooviest ad was for Zayda’s Lower East Side on Old York Road in Abington, which proudly touted its “zaftig prakes.” Stuffed cabbage never sounded so good.


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